From Swirl to Strategy: Fractional Support for Visionaries
Clarity. Systems. Momentum — on your terms.​
You’ve got ideas. Big ones.
But translating them into action—while keeping your voice, vision, and team aligned—can feel like trying to build a plane while flying it.
That’s where I come in.
As your Expansion Partner and Fractional Leader, I bring calm to the chaos, strategy to the swirl, and clarity to the next chapter of your work.
​
What I Help With
I support small-but-mighty teams, founders, and creative leaders with custom-fit strategy, operations, and marketing support that evolves as you do.
Fractional Strategy & Ops Leadership
For when you need a right-hand without hiring full-time.
-
Fractional COO / CMO support
-
Business planning, prioritization & systems setup
-
Project management optimization (Asana, ClickUp, Notion, etc.)
-
Team workflows, role clarity & accountability structures
-
Strategic counsel for founders, visionaries & small teams
Ideal for: creative agencies, early-stage founders, service-based teams in transition
Messaging, Offers & Visibility Strategy
For when your ideas need structure, not steamrolling.
• Brand positioning & narrative development
• Offer mapping & customer journey audits
• Email marketing & automation strategy
• Visibility planning across LinkedIn, IG, email
• Light copy & content support or creative direction
​
Ideal for: personal brands, consultants, creatives, thought leaders
​​
See how I helped Idylwild Retreats clarify their business direction.
Marketing Ops & Backend Systems
For when your systems need to support your strategy.
-
CRM & email automation (Braze, Iterable, Mailchimp, etc.)
-
Launch systems & timeline planning (courses, funnels, etc.)
-
Process documentation, SOPs & templates
-
Cross-functional workflow setup for small teams
-
Collaboration between strategy and execution layers
Ideal for: growing teams without an internal ops lead
​
See how I helped optimize the sales funnel for a client's digital product launch.
How It Works
Every engagement starts with a clarity session to understand your goals, systems, and needs. From there, we co-create a custom support model—fractional, project-based, or retainer.
​
Let’s bring structure to your brilliance.
Whether you’re navigating a team shift, stepping into a new offer, or just trying to make it all feel better—I’ll meet you right where you are.
Additional Offerings
Stand out with a beautifully designed, one-page personal website that showcases your work, offerings, and personality. Perfect for entrepreneurs, creatives, and professionals who want a polished, easy-to-share digital presence.
​
WHAT PEOPLE ARE SAYING
TRUSTED BY
